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GE Negotiation Presentation

27th October 2017, 11:00 am - 1:00 pm


This is a high energy, fun presentation with many real life ‘across the table’ experiences. The presentation is split into two parts, the first part addresses professional negotiation highlighting the key elements of negotiation strategy, including the ‘do’s and don’ts’, all presented through the stories of Executive Account Manager’s own experiences which brings a sharp realism that captures the student’s attention. Students will hear how to better handle customers and will pick up strategy techniques and skills to help them negotiate smarter, enabling them to achieve and fulfil their work and personal goals.

The second part of the presentation covers personal negotiation when purchasing in one’s personal life, it highlights the rules to success and has many amusing examples. The really important point here is that the rules used apply to both forms of negotiation. This is a skill that GE know through their own experience will without doubt, give a professional negotiator an advantage and enhance his or her negotiation skills significantly.

The presentation will be of benefit to:

  • Students thinking of a career in sales, law, marketing.
  • Students who could be customer facing in the future.
  • Existing sales people, both new and experienced.
  • Anyone who is likely to be customer-facing.
  • Anyone who wants to save significant amounts of money through their life.


Course Objectives:


  • Overview of professional negotiation using real customer experiences which brings the lesson to life.
  • Attendees will learn techniques on how to prepare and negotiate smarter and hence increase their success rate.
  • Attendees will learn the importance of ‘reading’ those across the negotiating table.
  • Attendees will be better prepared to face customers as they take up their future professions.
  • Attendees will also learn skills specific to personal negotiation with not only the potential to save significant sums of money in their personal life but also how to use these same skills to improve their professional performance.
  • Attendees will gain a ‘life skill’.


27th October 2017
11:00 am - 1:00 pm


MR1 in the Enterprise Building (adjacent to the Library)

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